Welcome to Planting Seeds: thoughts to help you grow your business.
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Mapping the buyer's journey from awareness to ultimately deciding on a solution can be a personal and emotional experience. Reviewing and documenting...
59 percent of small and medium businesses said marketing on social media platforms like Facebook, LinkedIn, and Twitter will be the primary spending...
When sales teams don't meet their quotas, they usually blame the marketing for lead quality or quantity. In turn, marketing fires back for not...
Why do salespeople like to consider themselves hunters? Simply because it feeds their ego. They feel powerful and in charge when they're tracking,...